American and chinese values中美价值观对比

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May 2005, Volume 3, No.5 (Serial No.20) US-China Foreign Language, ISSN1539-8080, USA

Different Ethical Values in Chinese and American Cultures
Qun Wang
*
Yuexiu Foreign Languages College
Abstract: Ethical values are tightly integrated with cultures. Different cultures carry different ethical values.
Ethical value, as quite an important factor in one culture, brightly reflects its culture by governing an individual or
a collective’s views, attitudes and methods when he or they deal with objective realities. This paper is mainly to
probe the differences between collectivism and individualism, which respectively represent the Chinese and
American cultures, and the cultural factors—philosophy and religion, which result in the collectivism and the
individualism.
Key words: ethical value culture collectivism philosophy religion
I. Introduction
1.1 What is ethical value?
Every individual, every unit, every community, every class and every nation has its ethical value. As to
ethical value, we have diverse definitions as follows:
1) Ethical value is people’s elementary perspective of value criterion for scaling different things.
2) Ethical value is the system of people’s faiths, beliefs and ideals of basic values.
3) Ethical value, which is the domination of all our actions, is the summation of people’s notions, thoughts
and attitudes as to what to be good or bad, what to yearn, what to pursue, what to abnegate, what to support, what
to oppose and so on.
4) Ethical value is people’s subjective judgment of the importance of things, the essential impetus to people’s
actions and the base on which to gain knowledge, master skills and shape attitude, inclination and worldview.
Summarily speaking, ethical value, as annotated in Grand Education Thesaurus, is a notional system through
which individuals look on objectives and appraise the social importance and significance of objectives. It can be
classified as primary, secondary and tertiary. The figure below is the Classification of Ethical Values of Chinese
and Americans.

Primary
Secondary
Tertiary
Chinese
welfares of the nation
welfares of a community
personal pursuit, benefits,
behaviors
Americans
democracy, interest and benefit of the country
pursuits for material possessions
hospitality to guests
relief of the pain and suffering of others;
1.2 Ethical value and culture
As we can see, the people in one culture act on how their culture guides them. As a most important aspect in
cultural matters, ethical value is the deep-seated sentiment or perspective shared by members of a society that will
often dictate the actions and behaviors of its members. It governs what to say, when to say, where to say and how
to say. And thus it also reflects its culture.
*
Qun Wang(1967-), male, lecturer of Yuexiu Foreign Languages College; Research fields: English teaching practice and educational
comparison; Address: Yuexiu Foreign Languages College, Shaoxing, Zhejiang Province; Postcode: 312000; Tel: ,
; E-mail: wangqun513165@.
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Different Ethical Values in Chinese and American Cultures
So, as to be concluded, no one’s ethical value comes into being or changes without foundation. It is born
from and takes root in culture. Culture carries and is also represented by ethical value. In a word, ethical value and
culture are tightly integrated with each other. Different cultures give birth to different ethical values.
II. Different Ethical Values in Chinese and American Cultures
2.1 Cases across Chinese and American cultures
Below is an example observed by Helen Oatey (1987):
A young American woman went to Hong Kong to work, and at the time of her arrival she knew nothing
about the Chinese culture or language. On her way to school one day, she went to the bank to get some money.
Unexpectedly, the bank clerk asked her if she had had her lunch. She was extremely surprised at such a question
because in the American culture it would be regarded as an indirect invitation to lunch. Between unmarried young
people it can also indicate the young man’s interest in dating the girl. Since this bank clerk was a complete
stranger to the girl, she hastily commented that she had eaten already. After this she proceeded to school and was
even more surprised when one of the teachers asked her the same question. In the following days she was asked
the same question again and again, and she spent many hours trying to work out why so many people kept asking
her this. Eventually she came to a conclusion: the people must be concerned about her health. She was somewhat
underweight at the time, and so she concluded they must worry that she was not eating properly! Only much later
did she discover that the question had no real significance at all—it was merely a greeting.
Misunderstanding like this can easily occur. Some more cases are given below:
1) In Chinese greetings, you will often hear “Have you eaten yethad your lunch”(asked after meal time),
“What have you done”, “Where have you been”, “Where are you going” (asked on the way), “Are you going to
work”, “Are you going home”, “Are you taking a walk” (asked when meeting a neighbor), “Are you full hungry”
(asked around meal time), “Are you going shoppingdoing sport” (asked when a certain thing is being done). In
America, people usually greet each other by saying “HiHello”, “Good morningafternoonevening”, “How are
you”, “How do you do”.
2) In Chinese partings, the Chinese way of leave-taking is relatively brief or even seems too abrupt. “Chinese
visitors often stand up suddenly and say ‘I’m leaving now’. As they move to the door, they use phrases like ‘I’m
sorry to have wasted your time’ or ‘I’ m sorry to have taken up so much of your time’”(Helen Oatey). When the
guest is about to leave, it is polite for the host to insist on the guest’s staying a little longer. Moreover, the host
generally sees his guest off to the door and usually even further. When the host is not going to accompany the
guest for a distance, he may say to the guest, “I’m not going to see you off afar” or “Please walk slowly”. And the
guest will respond as “Don’t see me off” or “Please go back”. In American partings, a guest must hint several
times that he is leaving as the preparation for leaving. Then, just before he leaves, he must say something like
“Thank you for a lovely afternoon” or “Thank you, I enjoyed this beautiful evening”. After saying goodbye to
each other, the host usually shows the guest to the door and sees him off there.
3) As for compliment responses, when being complimented by “Your shoes are very pretty”, a Chinese may
reply with “No, they are not as pretty as yours” or “Really? I got them very cheap”, while an American may reply
with a simple “Thanks” or “Oh, they are ancient. I’ve had them for years”. When being complemented by “You
have done a great job”, a Chinese may respond with “Oh, that is the result of joint efforts of my leaders and
colleagues”, while an American with a simple “Thank you for your compliment” (Xu Lisheng).
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Different Ethical Values in Chinese and American Cultures
4) During the course of conversations, Chinese often talk about things like “Where do you work”, “ How
much do you earn in a month”, “How old are you”, “ Are you married”, “How many people are there in your
family”, “What did you do last Sunday” and so on. And Americans never talk about their privacy but things like
weather and climate, trips and journeys, and some other non-personal stuff.
2.2 Different ethical values
When a Chinese speaker makes such greetings as those in Case 1 on meeting, he is not really concerned
about or interested in whether you have eaten, what you have done, where you have been, and whether you are
really doing a certain thing, but intends to make you feel that he is considerate and thoughtful towards you and to
maintain a good relationship with you. These greetings are not to be answered, you may nod or smile and then
pass; moreover, he will always go away before you answer. Such Chinese greetings sound very strange to
Americans and often make them feel very uncomfortable. They feel that their own privacy is interfered. To them,
it has nothing to do with others whether they have eaten, what they have done, where they have been, and whether
they are really doing a certain thing.
It is well illustrated in Chinese parting expressions that Chinese always keep in mind friendship, familiarity
and amicability, and tend to show consideration and concern for others. But Americans never do so. Even they
may think “Why did you bother yourself wasting my time since you think it was a waste of my time” (Helen
Oatey).
With regard to compliment responses, Chinese always show modesty and value solidarity, and emphasize
co-operation among group members. They believe that individual success is due to the collective effort of the staff
in a unit, an organization or a community, and they belittle their own efforts by owing successes to others just to
keep the harmonious world going. But Americans always show pride and value independence, and emphasize
personal happiness and achievements. They believe that individual success is due to personal effort. That is why
most American heroes (in art or history) are independent and tend to accomplish their goals with little or no
assistance from others, which can be illustrated from Abraham Lincoln’s endeavor (to be a president) to make
himself an idol of most Americans.
Chinese people value family so much that they always try to be amicable and show much concern for others
just as they do within a family. Not surprisingly, in their conversations they always talk of personal stuffs like age,
income, marriage and so on. Americans worship privacy so much that they would like to be able to do certain
things unobserved by others. They believe that each person has his own separate identity and personality, which
should be recognized and reinforced. Therefore, conversations with others’ personal stuffs and activities involved
are not advocated.
As far as social ethical value is concerned, Chinese people do value and emphasize the interests of the people,
the community and the whole nation. They even sacrifice the interests of individuals for those of the collective, as
is sufficiently and clearly incarnated in those like “Serve the people” (from Mao Zedong), “Common wealth”
(from Deng Xiaoping) and “Power for the people” (from Jiang Zemin). Unlike Chinese, Americans emphasize
and focus on the interests of the individual rather than those of the collective. They even believe that there must be
something wrong with someone who fails to demonstrate individualism, which can be seen from American Grand
Elections and some sayings like “God helps those who help themselves” and “He travels the fastest who travels
alone”.
Through the above case studies, we can see that what obviously attracts our attention to differences in values
between Chinese culture and American culture is the emphasis on whether to perform individualism or
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Different Ethical Values in Chinese and American Cultures
collectivism. Chinese stress the importance of the whole nation and community, tend to emphasize the interests
and welfare of the collective over those of the individual, value considerations, concerns and thoughtfulness for
others, attach much importance to co-operation and collective efforts, and think much of friendship and
amicability and hospitality, which we call collectivism. Americans, on the contrary, emphasize the importance of
human individuals in contrast to the social wholes, such as families, classes or societies, to which they belong,
stress the priority of individual needs, interests and welfare over those of a group, value individual rights and
freedom, prefer the virtue of self-reliance and personal independence and loosely knit social relationships and
think more of individual roles than of collective efforts, which we call individualism.
III. Cultural Factors Resulting in Ethical Values
Different cultural factors may result in different ethical values, and consequently, the acknowledgement of
the cultural factors that affect ethical values will facilitate the understanding of the difference in ethical values.
Philosophy and religion are two important elements of culture and are quite significant to the study of
cross-cultural communication because they are at the core of people’s thoughts and actions. Just as Hoebel writes,
“In selecting its customs for day-to-day living, even the little things, the society chooses those ways that accord
with its thinking and predilections – ways that fit its basic postulates as to the nature of things and what is
desirable and what is not”. Therefore, the cognition of the philosophy and religion in each culture can help us
understand why Chinese value collectivism and why Americans value individualism.
3.1 Chinese culture and collectivism
Collectivism adhered to the Chinese culture can be traced back to its root in history. When it comes to the
Chinese philosophy and religions, Confucianism, Taoism, and Buddhism would inevitably be mentioned and
discussed. They are so tightly intertwined that common Chinese who claim to have some religious beliefs cannot
clearly tell from which their beliefs come. But of the three, Confucianism is the most influential one in people’s
life. Confucius has set the basic norms for the Chinese thinking pattern. According to his doctrines, man himself
cannot live in an isolated way and he is a being in relationship. He must observe the world from the perception of
wholeness and humanism. Thus man should be more considerate of others than himself, that is to say, no matter
what happens, he should show concern, benevolence and love for others first, and brush aside self-interests. It has
been over two thousand years since Confucius advocated justice, propriety, wisdom and confidence as the criteria
of a good man. Another two important doctrines established by Confucius are The Trinity of Heaven, Earth and
Man and Five Cardinal Relations. Both attach much importance to harmonious relations with others.
Taoism is also important with its exertions on Chinese people’s thinking patterns. As is written in Lao- tzu,
everything has two opposite sides: good and bad, right and wrong, long and short, bright and dark, motional and
motionless. Everything will develop into the opposite direction when it becomes extreme. Therefore, limitations
are emphasized in Taoism. That is why Chinese always do things in moderation and in a harmonious way.
Buddhism, originated in India, has also greatly affected Chinese people’s life. Buddhists hold that each
individual has the power to relieve the pain and suffering resulted from egos, that the salvation from pain and
suffering lies only in our efforts, and that only destroying his ego can one achieve happiness and alleviate
suffering. The noble doctrines which deeply affect the Chinese people are “Life is suffering”, “Desire is the cause
of suffering”, “Only through the elimination of desire can suffering be relieved ”, “Conducting in moderation is
the way to relieve suffering”, “Envy and desire keep people away from peace and happiness” and “Good deeds
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Different Ethical Values in Chinese and American Cultures
will be rewarded and evils will be punished”.
To sum up, Confucianism, Taoism and Buddhism in Chinese culture have greatly encouraged the Chinese
people to avoid extremes and take eclectic attitudes and try to be humble, meek and mild. They have greatly
affected the Chinese people’s thinking patterns, thus have shaped the Chinese people’s ethical value into
Collectivism.
3.2 American Culture and Individualism
As is the case with the collectivism in the Chinese culture, individualism in the American culture also has a
long history. American culture was descended from the ancient Greek Culture; so American culture is firstly
influenced by ancient Greek traditions and philosophy with the Aristotelian system as its representative. It views
man as a rational being available to factual and sound reasoning and views that man’s power is limitless. Man is
created and supported by the omnipotent God, and man can develop all his potentialities and change the nature
based on his will.
Also, in Christianity traditions, the pursuit of personal happiness and achievements is highly valued,
earnestly believed and well appreciated as a fundamental social virtue, which is important not only to each other,
but also to the society and God. And according to Christianity, man is powerful and he is always the winner in his
struggle against nature, and man should first love himself, and then love others. With the influence of the
Christianity doctrines, eighty-five percent of American people claim themselves to be Christians, a Supreme
Being (William O. Douglas), as can be illustrated from the prayers before sessions of Congress and state
legislatures and the national motto “In God We Trust”.
After the migration to the New Land, Americans attempted to obtain a new life, and needed to survive on the
new land, so they had to believe in themselves, depend on themselves and therefore believe in individualism. All
this can be manifested in words like self-control, self- confidence, self-esteem, self-reliance, and self- respect. What
is more, many Puritans, in order to escape persecution, moved to the New Land, where their values were well
suited to survival. With them, they brought to America their value orientation and worldview, which have
Americans themselves as being selected by God to remain to be with God’s grace and trust them in improving
conditions through their own efforts.
Till now, we know that American culture is greatly influenced by the ancient Greek culture and Christianity
and Puritanism, which have shaped the Americans’ conception of individualism---the paramount element that
speaks for Americans’ characters.
IV. Conclusion
Collectivism and Individualism are two different ethical values developed from different cultures. In the former,
the interests, goals and achievements of the collective are strongly stressed rather than the individual’s; personal
beliefs come after the common beliefs; willingness to show concerns for other people and to co-operate with
others is highly thought of. In the latter, personal interests, happiness and achievements are fully emphasized;
things such as independence, equality, freedom, privacy and democracy are cherished. As is discussed and
demonstrated in this paper, of the two kinds of ethical values, we cannot tell which is good or which is bad. In the
Chinese culture and Chinese people’s view, Collectivism is a good virtue, while in the American culture and
American people’s view; individualism is not selfish but a good virtue. But the topic of the difference between
Collectivism and Individualism is a problem of intercultural communication. The better cognition of this topic can
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Different Ethical Values in Chinese and American Cultures
make us English learners have a better understanding of the American culture and ethical values, and avoid
misunderstanding, embarrassment and awkwardness arising in the communication with English natives.

References:
1. 邓炎昌, 刘润清. Language and Culture. 北京: 外语教学与研究出版社. 1995.
2. 胡文仲. 文化交际. 北京: 外语教学与研究出版社, 1994.
3. 许力生主编. 跨文化交际英语教程. 上海外语教育出版社.
4. Ron Scollon, Suzanne Wong Scollon. Intercultural Communication: A Discourse Approach. Blackwell Publishers Ltd. 1995.
5. Oatey H. The Customs and Language of Social Interaction English. Shanghai: Shanghai Foreign Language Education Press.
1987.
6. Larry A. Samovar& Richard E. Porter. Communication between Cultures. Wadsworth Publishing Company. 1995.
7. John Lyons. Language and Linguistics. Cambridge: Cambridge University Press.1981.

(Edited by Jie Zhang, Hua Zhou, Wen Chen, Erin)

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