国际媒体英文作文
堂吉诃德读书笔记-自荐信标题
国际媒体
Topic2: When
international media (including movies, fashion
shows, advertisements and other TV programs)
convey the same
messages to the global
audience, people argue that the
expansion of
international media has negative impacts on
cultural diversity. What is your opinion?
媒体信息一致的缺点:
• 国际媒体(global
media)—般掌握在少数几个有实力的机构手中
(in the hands of a few,
large, powerful organizations);有
了媒体的宣传(propaga
nda)后,西方文化成了主流(domineering
force),大规模的、有吸引力的广告(mass seductive advertising
)
唤起了落后地区人们对物质 新的向往(create fresh
desires),经
济联系增强(strong economic
ties),西方产品取代了本地产 品,
使人们更加向往西方的文化;
•
文化开始融合在一起(mingle),人们被新的价值观所围绕
(bombarded with
new values),对自 己的文化失去信心和自豪感
(confidence and
pride),拒绝接受自己的文化传统(rejection of
their cultural
heritage)转而接受西方的文化习惯(adoption of
Western
cultural practices);西方 媒体削弱了民族的特征(ethnic
identity)和社会的凝聚力(social
cohesion);因为担心失去观众
(a loss of
viewers),当地的电视台也开始播放西方的电视节目
(television shows),
• 国际媒体的普遍会降低世界文化的品质和多样性(degrade the
quality and diversity of world
culture);文化被商业化
(commercialized),
—些文化产品(cultural goods),如音乐、服
装,都
变成了商品(commodities in the
marketplace)。因此,即
便一些文化在世界其他地方传播,它原
来的性质(authenticity)
已经丧失。
媒体信息一致的优点:
•
国家之间的频繁交往会促进文化之间的交流。因此,相互了解和
相互认同的可能性
(likelihood of mutual understanding and
mutual
acceptance )就会增加,这是顺应全球化的趋势;
• 未必一定放弃传统观念(not
necessarily lead to the abolition
of
traditional values),事实上媒体 可以起到宣传和稳固传统文化
的作用;
• 主流媒体一般都会反应文化多元性(The dominant media reflect
cultural diversity.); —些外国
节目其实促进了文化多元性
(Most foreign programming is
promoting cultural diversity.),
适应 了当地的条件(adapt
to local conditions),注意到了当地
文化的敏感性(aware of
cultural sensitivity).自我调节来适应
市场(exercise self-
censorship to suit the market :)。
范文
As international media companies expand
across the world, the
growing popularity and
uniformity of some media programs (such
as TV
shows, movies, fashion shows) is causing worldwide
concern. Many people have strong views toward
this trend. In
my opinion, international media
is closely linked to cultural
globalization
and cultural homogeneity.
The dominance
of international media is a sign of Western
cultural imperialism and has the potential to
thwart cultural
diversity. It is not a secret
that international media is owned
and operated
bya handful of giant corporations, such as Time
Warner. They control large sectors of the
media market and place
national media
companies at risk. The contraction in the number
of media owners will cause a proportional
reduction, in the
variety of programs
broadcasted. For example, painting, music
and
movies accessible in the media have a small number
of genres,
imposing restraints on one's
knowledge of artworks of different
cultural
backgrounds.
In addition to seizing
control over those creative industries,
global entertainment companies affect
cultural diversity by
reshaping the
perceptions, beliefs and norms of ordinary
citizens in different countries. Most of the
cultural values
and ideals promoted by the
leading mainstream media are of
American
origin. American culture values individuality,
maximization of one's benefits and material
wealth, rather than
communal life and family
solidarity, the values and norms
previously
treasured inmany Asian countries. Unfortunately,
many Asian people now imitate American people,
causing the
alteration of their perceptions of
family. This radical change
can be attributed
to those movies and TV programs that portray
the success of American individuals or
corporations.
The loss of media diversity
is also responsible for people's
narrow sense
of ways of life. The ruling class of many
countries
speaks English, favors Western food,
wears Western-style
jackets and even prefers
Western weddings. Young people are
captivated
by American basketball and some even daubing the
names of NBA stars on their school sweatsuits.
All these
transformations in life are the
result of the audience's
exposure to Hollywood
movies, TV shows and sports reports. The
loss
of media diversity will lead to degradation of
culture and
to a minimization of
cultural diversity. It is a worrying trend,
as
people need cultural diversity to preserve and
pass on their
valuable heritage to future
generations, including lifestyle.
As
shown above, international media, controlled by a
handful
of transnational media corporations,
is exporting Western
culture worldwide and
putting many indigenous cultures at the
risk
of extinction. The uniformity of media programs
has led
to that of artworks, norms and ways of
life wherever
international media goes.
近义词表
1. dominance=domination=power:统治,力量
2.
sign=symbol=mark=signal=indication:标志,象征
3. thwart=prevent=spoil=ruin:阻止,破坏
4. a
handful of=a small number of:少数的 5.
contraction-reduction :减少
6.
proportional=relative:相对的,成比例的 7.
perception=view=opinion:看法
8.
ideal=value=belief=principle:观点,观念;标准 9.
solidarity=unity=harmony=cohesion:团结
10.
be captivated by=be obsessed with=be passionate
about=be
addicted to=be keen on=be
enthusiastic about:被…所吸引
11. pass
on=give=impart=convey:传递,灌输